Mental health care start-ups, which have attracted attention due to the novel coronavirus infection (COVID-19), are growing rapidly growing. Major domestic startups are growing with B2B (Intercompany Transaction) services for female users and office workers in their 20s and 30s. The global mental health care market is expected to exceed 700 trillion won in the future.
According to an industry on the 24th, Atomus, which operates an online anonymous psychological counseling platform “Mind Cafe,” has seen its sales grow by 400% annually over the past two years. Sales in the first half of last year increased by more than 1,000% compared to the previous year. It has a million members. Thanks to its popularity, it is also operating an offline psychological counseling center. In February, it attracted 20 billion won in Series B investment in two months. It is the largest digital healthcare company in Korea. Mind Café provides non-face-to-face psychological counseling services through anonymous chat or phone calls, and recently, it is expanding its business to the field of digital treatments using artificial intelligence (AI) chatbots.
Humart Company, which operates AI-based mental health care platform “Trust,” attracted 5.5 billion won in Series A investment last year. It introduced a real-time non-face-to-face psychological counseling service for the first time Traffic that includes the number of Android application (app) users and mobile and PC web users exceeded 120,000 in June. Recently, it has released ‘Trust Care’, a subscription service for executives and employees of venture and start-ups. If you pay less than 10,000 won per month, you can use unlimited services such as psychological counseling and AI psychological diagnosis.
Portify, founded by a psychiatrist, is also drawing attention from the market. Fortify is a startup established in 2020 and operates a non-face-to-face stress management platform “Mindling.” It tests stress patterns through online tests and provides mental health care services through interactive programs based on actual treatment techniques. It received investment of 2 billion won at the end of last year.